SEO stands for “search engine optimization.” It is the process of getting traffic from the “free/organic/editorial/natural” search results on search engines.
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All major search engines such as Google, Yahoo and Bing have primary search results, where web pages and other content like videos or other listings are shown based on what the search engine thinks is relevant.
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Imagine that a search engine as a website you visit to type or speak a question into a box. The search engine responds with a long list of links to webpages that could potentially answer your question.
Here's how it works:The SE part of SEO-
YourSEO Consultant in Dubaistates that search engines such as Google have crawlers that go out and collect information about content they can find on the Internet. The crawlers bring all that content back to the search engine in a negligible amount of time and build an index. That index is then fed through an algorithm that tries to match all the data related to your input.The O part of SEO—
Optimization—is where the people who write content, put it on their sites and organize and sort it all out so that search engines are able to analyze what they see and find the information they seek.
In short, SEO has clearly become a prominent parameter constantly working behind the scenes in the functioning of any modern search engine.
Businesses often struggle to improve their website’s ranking on Google.
Reon, the Best SEO Company Dubai, suggests that there are several algorithm updates every year. As a business, you have no option but to modify techniques to improve your ranks. Here comes the importance of a professional SEO strategy as a vital component of your marketing strategy.
Here are a few tips to increase traffic to your website and help in lead generation and conversion:
Your website’s speed is a crucial factor in determining your website’s rank and traffic. People generally do not like to wait for a page to load. Research shows that 53% mobile as well as desktop users will leave a site if it takes longer than 3 seconds to load. So it is important to improve page load time. You can test your site’s speed using various free online tools.
Your website’s bounce rate is an indicator of audience engagement. Bounce rate refers to the ratio of visitors who enter your site and leave without viewing any other page. Google tracks your bounce rate with Google Analytics. You can minimize your bounce rate by creating quality content and compelling call-to-actions (CTAs).
Call Reon Technologies for comprehensive SEO Services Dubai.Voice-activated solutions such as Alexa and Google Assistance are popular today Voice search has become a routine method to surf the internet. So it is important to optimize your website for voice searches. • Your content should answer frequently asked questions to increase your chances to appear as a top search result. • Make your website is mobile-friendly. Mobile-friendly sites are always more preferred by search engines.
Reon, your SEO Consultant in Dubai, understands your business requirements and helps you get the best results with a Digital Marketing strategy. Call us now for more information.